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Adelaide Design

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I’m a big fan of South Australian design firms that locate themselves outside the environs on the city and suburbs, actually it’s more probably the case that I’m jealous of designers who are able to practice their craft outside the city limits. I first came across Brady & Co Creative through my Instagram account, though I’ve been noticing and admiring their work for a little while longer without knowing who produced it. Erica Brady and Kim Jericho design mostly for the wine industry as you would imagine from a design firm that makes their home in the Barossa Valley. Lots of great label design (such as pictured above) on their site and very civilised working hours as well.

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Toolbox, those purveyors of great design and awesome studio environs have updated their website with a new look and of course, lots of really nice design work. With an enviable client list and a sideline in gin production – proprietor Adam and his team are keeping busy and producing the goods. And seriously, you really need to try their gin if you have the means, you will not be disappointed (great label design as well, obviously).

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Frank Aloi is a designer who has been working around the traps for a little while now, and is doing some excellent work, particularly in the field of packaging and identity design. He’s updated his site with a new look and some beautiful new work since I last had a look, so now is as good a time as any to give him a shout-out and encourage you to take a gander at some very inspiring design pieces.

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One of Adelaide’s very best design establishments is looking for a mid-level designer. Damian at Cornershop has an amazing pedigree of excellent design work and is a consummate gentleman and creative tour de force. This is one of those once in a blue moon opportunities to work for a studio that is genuinely forward looking, award winning and boundary pushing. It also has the added bonus of also sharing your surrounds at Cornershop with those other tenants that form the ‘quantum of awesomeness’ on East Terrace, Adelaide, design mavens Mash, Working Images and sector7g. Living interstate? This is definitely a job worth moving south for! Check out the details here if you think you can make the grade.

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I’m loving the understated beauty of this design for 36 Short, which is a type of Balkan spirit called Rakia. It is designed by the guys at Studio Band and I spoke to Creative Director Chris Cooper, about what went into the creation of the label design:

“We were approached by two brothers, Jon and Con Lioulios. The brothers were extremely passionate about taking their late fathers Rakia recipe, that had been passed down through their family for generations, from a tiny non commercial still operating in their shed to a brand and product that introduced the widely unknown spirit to the rapidly growing boutique, small batch spirits industry. After several weeks of research we wanted to develop a brand that removed itself from tradition and convention to allow the product to become more palatable and engaging to a relatively broad audience. Being that 36 Short was somewhat of a contemporary take on an age old recipe we felt it was extremely important to create a brand that reflected that, we wanted to avoid the trap of creating a brand that looked like it was designed for a different era, it needed to be honest. 36 Short is currently being launched to the public with huge interest, not only locally but also nationally and it is quickly becoming a stand out product within a highly competitive market.

So mission accomplished! And for all you type nerds out there, the sans font used is
Walsheim Bold from Grilli Type and the monotype font on the front and back label is Apercu Mono from Colophon, both excellent type foundaries. Studio Band are about to launch an update to their website, so keep an eye out for that in the not too distant future (in the meantime, there’s already some great work to look at on their current site). And if you want more information on 36 Short itself, there will me an extensive post on the product and producers on The Source, Adelaide food and wine website in the next day or so.